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Cover Exposure
Posted by admin on 12.31.2007 at 9:48 am
Check out who’s on the cover of this month’s Business Week “Small Biz” magazine:

That’s right, it’s Better World Books’ own, co-founder Xavier Helgesen! Xavier, on top of a throne of Reader’s Digest books that resides in our “Fortress of Solitude” (ok, it’s just the warehouse) is the image of the hot new topic:
Strategies: Mission Possible
Making money while doing good isn’t easy, but more companies are proving it can be done. Here are some successful strategies. (article by Anne Field)
Pick up the issue at newsstands (or wherever you pickup up your glossies) and read about it. If print journalism doesn’t float your boat you could always root around for it online at their website.
Have your say » | Tagged The Man Behind the Curtain, business week, press, Xavier Helgesen
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