This Award is being presented by the National Coalition for Literacy (“NCL”), a Washington DC-based non-profit whose mission is to “advance adult education, family literacy, and English language acquisition in the U.S by increasing public awareness for the need to increase funding and programs; promoting effective public policy; and serving as an authoritative resource for the field on national adult education issues; www.national-coalition-literacy.org.  Note:  NCL here is not to be confused with our major non-profit literacy partner NCFL (The National Center for Family Literacy) they are two completely separate and distinct organizations!

The Award is in recognition of the commitment and service of Better World Books to the field of adult education and family literacy. To quote the NCL:  “This award recognizes individuals and organizations that have made extraordinary contributions to improving literacy in the United States.  Award recipients have demonstrated a deep and sustained individual, organizational, or corporate commitment by supporting literacy across the lifespan of the local, state and national level.”

Additional 2008 award recipients include Rep. Ruben Hinojosa of Texas, The National Council of La Raza (Janet Murguia, President and CEO), and John Comings, former Director of the National Center for the Study of Adult Learning and Literacy.

The 2008 NCL Literacy Leadership Awards will be presented at a reception on Wednesday, September 10th, at the James Madison Building of the Library of Congress.   I have been asked to receive the reward and speak at the award ceremony and I look forward to representing all of you there.

Attached you will find the article from Fast Company magazine (Dec/Jan issue) that announces their “2008 Social Capitalist Awards.” This is the fifth year Fast Company has selected outstanding companies for their social impact; however, in the past, they have only focused their search and selection process on the non-profit community.

2008 Social Capital Award – Fast Company.pdf (1.25 MB)

This is the first year that Fast Company embarked on an experiment to look at the for-profit sector for those companies that are truly making a social impact and changing the world. Thirty one companies applied and ten winners were selected…..including Better World Books!! Fast Company teamed up with the Monitor Consulting Group and some other outside social venture expertise to apply a rigorous methodology for selecting companies that, in the end, explicitly place social good ahead of shareholder return.

Take a look about what they say about your company….it is certainly nice to see a highly respected institution like Fast Company/Monitor Group verify (again, after a ton of examination), understand (they clearly “get” all that we do and the impact we are making in the world) and publicly applaud our business model.

I like the closing paragraph to the Social Capital Awards article here….worth highlighting for all of you.

“Change the world. Make some money. Raise more money, and make more change. It is an appealing prospect. Nonprofits were born because for-profits weren’t addressing some market failures — pollution, poverty, illiteracy. Profits won’t cure those ills, but it’s becoming a bigger part of more solutions. Perhaps it’s dawning on us that the cost of capital for changing the world should be lower. Perhaps the capital markets will cut the world a break.”

It goes without saying that this award is YOUR award….each and every one of you who make Better World Books run. Congratulations on being such an integral part of not only this recognition but in changing the world….one book at a time.