…and Better World Books (whose Dustin Holland was a 2007 LJ Mover & Shaker) are two of today’s most popular discard solutions. Both help libraries make the most of the marketing principles of the long tail, as coined by Wired magazine’s Chris Anderson, wherein obscure titles are able to find a larger audience owing to the efficiencies of e-commerce.

…contributors to Better World Books are pleased with the results. “The Brooklyn Public Library sees a real value in this relationship and has been more than happy with the revenues it generates,” over $155,000 since 2005, says Barbara Genco, director of collection development. Western Kentucky University Libraries, Bowling Green, succeeded in building a $200 Alibris credit over a two-year period. Southwestern University earned $300 with Better World Books during the 2006–07 academic year.

Thanks, Library Journal!  We do our best to bring libraries the best value while providing a much needed service.