In honor of National Family Literacy Day on November 1, NCFL is undertaking a variety of activities designed to raise awareness about intergenerational learning among the general public and media. The results will further increase the understanding that literacy is the foundation for success in our families, schools and communities.

Here are just a few ways NCFL is celebrating:

A new, free, parent-friendly magazine called Cultivating Readers: Making Reading Active and Fun is being unveiled. Written by NCFL with funding from Houghton Mifflin, the magazine provides effective and easy strategies for promoting reading throughout a child’s early years. It includes activities for parents of children ages birth to two, three to five, and six to eight, plus tips on selecting age-appropriate books. Visit Cultivating Readers at the NCFL website for more information and to download this great resource, which will help parents nurture a lifelong love of reading in their children.

The company that has served billions and billions is now serving a steady diet of family literacy in Southern California. On November 1, NCFL will partner with 600 Southern California McDonald’s restaurants to bring parents and children together to learn and support each other to improve their reading, writing and thinking skills. Following a book reading, NCFL and McDonald’s will team up to distribute books to each family in attendance and provide parents with tips on ways to improve their family’s literacy skills. In addition, McDonald’s will feature family literacy on its tray liners and bag stuffers.

Ubisoft, one of the world’s largest video game publishers, will announce its support of NCFL and launch a new product, My Word Coach (for the Nintendo Wii and DS systems), in New York City on November 1. A nationwide online contest, the “Great American Word Challenge,” will pit city against city to measure their greatness not by the height of their skyscrapers but by the depth of their vocabularies. The city that gets the highest cumulative average score takes the title and the prize, which includes a Ubisoft donation of Nintendo DS units and My Word Coach games to local NCFL learning centers. Log on to Great American Word Challenge for additional details.