The Better World Books / NCFL Libraries & Families Award
Posted by admin on 07.11.2009 at 7:00 am
We are so proud to be working with the National Center for Family Literacy on a new national award for libraries.
The Better World Books/NCFL Libraries and Families Award is three $10,000 grants that will be given to three different library recipients each year to help enhance family programming already under way in library settings. The award will connect more families to their local libraries and expand their literacy efforts in new and innovative ways.
We work with over 1,800 libraries across the country, so we know how passionate they are about literacy. We also know how tough this economy is and how hard it is to get funding for much needed programs. That is why we are so proud to be partnering with NCFL on this award.
For more details, check out our press release – or just go to www.famlit.org where libraries can also submit their contact information and be notified when the application is available.
Have your say » | Tagged Impact, Our Partners, better world books, Grants, Libraries and Families Award, National Center for Family Literacy, NCFL
Happy Father’s Day
Posted by admin on 06.13.2008 at 12:09 pm
In honor of the coming Father’s Day, we asked our newest dad, CTO Andy Warzon how he was preparing to involve books in the raising of the newest member of the Warzon clan.
Our baby room, weeks before my wife is due, is full of books already… old ones, new ones, little infant books, grade-school level educational books… we’ll never be short of reading material. I can’t wait to show our baby all the great books I read as kid, the ones that informed and excited me about the world, and the ones that stretched my imagination. [ed. note: Andy's wife just had the baby! Congrats!]
The dad with the most experience (having raised his own children as well as Kreece, Xavier and Jeff when the company started), CEO David Murphy weighed in at the NCFL blog with the following:
Father’s Day is Sunday, and each year around this time I tend to look back to when my children were young. As the father of three fantastic children, I so clearly and vividly recall many moments curled up with my children reading to them, at all times of day and night…on the kitchen floor, in their forts, on old sofas and beat up bean bags, in bed and in the car.
Few moments in life can compare to the wonders of opening up the new world of language and communication and wonder and awe to your child. From those first moments of seeing and understanding new words, to now their collective love for ‘devouring a book’ — they possess the tools they need to be independent and to help them discover who they are and what they are destined to become in this world.
So, Happy Father’s Day all. I took the time to send my own father “The Economics of Happiness” and “Go Green, Live Rich” to help his quest (to change his own life from NYC finance type to NYC finance type with a smaller carbon footprint). One of the most important things he taught me was to educate myself to do the things I wanted to do, so I’m hoping I can help him do the same or at least convey that his message to me stuck.
Have your say » | Tagged Our Partners, andy warzon, david murphy, father's day, NCFL, Our Partners
NCFL Blog Love!
Posted by admin on 04.01.2008 at 11:35 am
Post swiped from the NCFL’s hot new blog, “Literacy Now.”
The good times just keep rolling! Here are some of the conference highlights from Monday:
-

David Murphy of Better World Books helped open the general session with thoughts about how Better World Books are working to .merge commerce and philanthropy in a way that will make the world a better place. One simple way to do that…shop BetterWorld.com to buy books from a company that balances profit, planet, and people. - Marie Bradby shared the background and inspiration for her book, More Than Anything Else.
- The NCFL photo booth wrapped up with almost 70 groups visiting and having their pictures made. Keep an eye out for your picture in your local paper!
And we were honored with some great coverage in the local newspaper in Louisville. Click here to see the online version of Monday’s article in the Courier-Journal.
Photo gallery and comment over at the original post
Have your say » | Tagged Our Partners, david murphy, NCFL, Our Partners
Exciting NCFL News!
Posted by admin on 02.11.2008 at 12:17 pm
Great news from the NCFL, I’ll let them tell the story:
eHarlequin.com issues 2008 100,000 Book Challenge
Year-long event will benefit NCFL programs
eHarlequin.com has challenged its community members to read an astounding 100,000 books in one year in the 2008 eHarlequin.com 100,000 Book Challenge. At the end of the year, Harlequin will make an unprecedented donation of an equivalent number of books to the National Center for Family Literacy (NCFL). The estimated retail value of a 100,000 book donation to NCFL by Harlequin Enterprises Ltd. is $700,000.
In addition to promoting literacy, the 2008 eHarlequin.com 100,000 Book Challenge encourages readers to discuss the titles they’ve read on the eHarlequin.com Web site in their own blogs. Those participating in the challenge share their thoughts, reviews, opinions, recommendations and progress. The 2008 eHarlequin.com 100,000 Book Challenge is taking place right now at eHarlequin.com. In one short week 350+ participants have accepted the 2008 100,000 Book Challenge and already read some 1,000+ books. Click here to find out more about the Book Challenge or how to participate.
Alright ladies, get reading!
Have your say » | Tagged Our Partners, challenges, eHarlequin, NCFL, Our Partners, reading
What is a “Literate Adult?”
Posted by admin on 02.07.2008 at 10:43 am

What is a literate adult? In the world of literacy statistics we hear tons of information thrown around about “proficient” abilities, “basic” abilities, etc… but what does it really mean to be proficient or basic as far as these tests?
Over at Educational Cyber Playground they did some research to figure out what exactly was going on. In order to do this they went to the National Assessment of Adult Literacy at the National Center for Education Statistics. What they found was more interesting…
If you’re willing to use some simplifications, we can break down some pretty fascinating information here. I’ll let them tell the story:
”
World IQ averages about 90, so the 50th percentile for Americans (IQ 100) is the 75th percentile for the world.
FIRST QUESTION:
Find which energy source will supply more power in 2000 than it did in 1971, using this table.
|
1971
|
1980
|
1985
|
2000
|
|
|---|---|---|---|---|
| Coal |
18.2%
|
16.8%
|
16.8%
|
16.3%
|
| Petroleum |
44.2%
|
43.9%
|
43.5%
|
37.2%
|
| Natural Gas |
32.9%
|
28.1%
|
24.3%
|
17.7%
|
| Nuclear Power |
6.0%
|
7.0%
|
10.1%
|
25.7%
|
| Hydropower |
4.1%
|
4.2%
|
3.7%
|
3.1%
|
| Total 10^12 BTU |
69.0
|
96.0
|
116.5
|
191.9
|
Source: US Department of Interior United States Energy Through the Year 2000
BTU: Quanity of heat required to raise the temperature of one pound of water one degree Fahrenheit.
SCORE:
Now if you said nuclear power, you figured out what 46% of adult Americans can’t (and 71% of adults on this planet cannot either.)
THIRD QUESTION:
Use the article to write a sentence that explains why the investigating committee thinks these practices are dangerous.
Panel: Sloppy work perils nuke plants
By THOMAS O’TOOLE
Washington Post
WASHINGTON–After investigating corruption in two of the nation’s largest construction unions, the Senate Labor Committee charged Wednesday that so many incompetent welders and engineering technicians are helping build nuclear power plants it constitutes a national safety hazard.
“Unqualified workers have been routinely referred for work as skilled craftsmen, working qualification tests have been circumvented and favoritism is rampant in choosing who will work,” according to a 72-page report released by the majority staff of the Senate Labor Committee.
The committee spent two years investigating the International Brotherhood of Boilermakers and one year investigating the International Union of Operating Engineers.
The report concluded that “new legislation to certify workers and make test cheating and extortion a federal crime is needed to ensure the safety, proficiency and durability of . . . construction sites.”
The committee said that one of the most serious practices it uncovered is the sale of union cards for as much as $1,600 to welders who never took qualifying tests.
The committee also charged that experienced welders routinely took tests for inexperienced welders, who were then put to work on jobs that included the Three Mile Island and Beaver Valley nuclear plants in Pennsylvania and the Perry, Ohio, plan near Cleveland.
The committee said that one witness testified that “60 percent of the welders he worked with on the [TMI] fuel pool [where spent radioactive uranium was kept under water] were not qualified for the union journeyman books they held and had bought their books right on the job.”
Another witness said that “some of the worst work I’ve ever seen” was done at the TMI fuel pool. The witness said “incompetent welders” made up to 25 or 30 bad welds in the pipe used to carry radioactive fuel, the report said. The witness added that the welders covered mistakes by “washing the bad welds down with a torch to make them all look uniform.”
SCORE:
This is a much tougher exercise. Only 20% of American (6% of world) adults could write the required one sentence. This corresponds to an IQ of 113. “
Imagine for a second the ramifications of this. We want our kids to be successful and we want our educational system to be excellent by world standards (the best, really) but only 20% of the respondents could even execute simple reading comprehension from a newspaper article(!) Not just any article either, one that would directly affect how you vote and what you support for the future of our country. The most important thing in a democracy and civilization is literacy because information is the key. Meanwhile there’s only 20% of adults with adequate reading comprehension in our own country.
I’m more thankful for the NCFL’s efforts everyday…
Have your say » | Tagged Uncategorized, literacy, NCFL
NCFL Appointment
Posted by admin on 02.05.2008 at 10:00 am
Exciting news about the NCFL from the Courier-Journal, in Louisville, KY:
The National Center for Family Literacy, based in Louisville, has named Deborah Hasson director of the Hispanic Learning Institute and co-director of Toyota Programs, which focus on serving Hispanic and other immigrant families. Hasson, the daughter of Argentine immigrants, formerly was an assistant professor and program coordinator at Florida State University.
Related: We talked about the NCFL’s commitment to Hispanic Learning
Have your say » | Tagged Uncategorized, NCFL, Our Partners, partner updates
Possibility City
Posted by admin on 12.12.2007 at 8:37 am

NCFL challenged its hometown, Louisville, KY, to become a leader in literacy. Sharon Darling’s letter to Louisville outlines literacy statistics in Jefferson County. She points out that 27.4% of the working age population has deficient literacy skills. 47,000 adults (25+ years) do not have high school diplomas, and 21% of families with young children have annual incomes below the poverty line. As the wealth of research regarding literacy has shown (thank you NCFL, for contributing so vastly to this collection), parents’ education and income level are the most consistent predictors of a child’s success in education.
A great first step toward improving your family’s literacy success is making reading, speaking, and writing with your children a fun family routine. Verizon and NCFL’s Thinkfinity provides a variety of resources for parents who want to make reading a family event. The NCFL magazine “Cultivating Readers” is available for download or purchase. This magazine provides tips and activity ideas for parents who want to raise children who love to read. The magazine has activities aimed at children aged birth – 2 years old, 3 – 5 years, 6 – 8 years.
This holiday season, help Better World Books support National Center for Family Literacy’s efforts to improve lives all over our country by shopping at BetterWorld!
Have your say » | Tagged Our Partners, Kentucky, Louisville, NCFL, Our Partners
Verizon Book Drive and Corporate Social Responsibility
Posted by admin on 12.05.2007 at 11:38 am

Verizon Communications is leading the way in the development of a new and honest image for America’s most successful and profitable companies. Corporate Social Responsibility Programs are starting to becom more and more common at the largest companies in the United States. Verizon Communications has really stood out in this movement by establishing the Verizon Foundation.
“The Verizon Foundation, the philanthropic arm of Verizon Communications, is committed to improving literacy and K-12 education through its signature program Thinkfinity.org; fostering awareness and prevention of domestic violence; and promoting the use of technology in health-care delivery. In 2006, the foundation awarded more than $69 million in grants to nonprofit agencies in the United States and abroad. The foundation also matched charitable donations from Verizon employees and retirees, resulting in $29 million in combined contributions. Under the foundation’s Verizon Volunteer initiative, one of the nation’s largest employee-volunteer programs, company employees and retirees have also contributed nearly 3 million hours of community service since Verizon’s inception in 2000.” – CNN.com
I applaud Verizon Wireless and the work of the Verizon Foundation. Currently, they are in the midst of a month-long book drive where they are collecting 200,000 books to benefit at risk communities, in all of their corporate offices throughout the country. These books and this book drive will have a real impact on at-need populations.
Corporate Social Responsibility is important. The real power to “get things done,” things like ending illiteracy, homelessness, poverty, hunger, illness…the real power lies in the heart of global economic forces. Good businesses, making good money, and doing good things, is the most effective way to address a problem. We realize that here at Better World Books and it is what motivates the hard work of all of our employees. Clearly it also motivates those working with us at Verizon Wireless.
Vote with your dollar. Sign up for a Verizon Wireless plan.
For more information on Verizon Wireless, the Verizon Foundation, and Corporate Social Responsibility, please visit the following websites:
>Original Article
>Verizon Foundation
>What is Corporate Social Responsibility?
>What is a B Corporation?
Have your say » | Tagged Uncategorized, corporate giving, NCFL, Our Partners, verizon
McLiteracy?
Posted by admin on 11.28.2007 at 3:00 pm
The National Center for Family Literacy and McDonald’s restaurants in Los Angeles, Orange, Riverside, San Bernardino and Ventura counties in California partnered to distribute more than 12,000 age-appropriate books in honor of National Family Literacy Day. Yay, literacy (with fries on the side)! (Original Story)
Have your say » | Tagged Impact, Our Partners, Impact, McDonald's, NCFL, Our Partners
National Family Literacy Day and the NCFL
Posted by admin on 11.01.2007 at 11:14 am
Check out the latest update from the NCFL. Did you know that today, (besides being the Day of the Dead / All Saint’s Day) is National Family Literacy Day?
In honor of National Family Literacy Day on November 1, NCFL is undertaking a variety of activities designed to raise awareness about intergenerational learning among the general public and media. The results will further increase the understanding that literacy is the foundation for success in our families, schools and communities.
Here are just a few ways NCFL is celebrating:
A new, free, parent-friendly magazine called Cultivating Readers: Making Reading Active and Fun is being unveiled. Written by NCFL with funding from Houghton Mifflin, the magazine provides effective and easy strategies for promoting reading throughout a child’s early years. It includes activities for parents of children ages birth to two, three to five, and six to eight, plus tips on selecting age-appropriate books. Visit Cultivating Readers at the NCFL website for more information and to download this great resource, which will help parents nurture a lifelong love of reading in their children.
The company that has served billions and billions is now serving a steady diet of family literacy in Southern California. On November 1, NCFL will partner with 600 Southern California McDonald’s restaurants to bring parents and children together to learn and support each other to improve their reading, writing and thinking skills. Following a book reading, NCFL and McDonald’s will team up to distribute books to each family in attendance and provide parents with tips on ways to improve their family’s literacy skills. In addition, McDonald’s will feature family literacy on its tray liners and bag stuffers.
Ubisoft, one of the world’s largest video game publishers, will announce its support of NCFL and launch a new product, My Word Coach (for the Nintendo Wii and DS systems), in New York City on November 1. A nationwide online contest, the “Great American Word Challenge,” will pit city against city to measure their greatness not by the height of their skyscrapers but by the depth of their vocabularies. The city that gets the highest cumulative average score takes the title and the prize, which includes a Ubisoft donation of Nintendo DS units and My Word Coach games to local NCFL learning centers. Log on to Great American Word Challenge for additional details.
Have your say » | Tagged Impact, Our Partners, national family literacy day, NCFL, Our Partners, partner updates
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