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	<title>Better World Books &#187; New Jersey</title>
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		<copyright>&#xA9;Better World Books Podcast with Dana Barrett </copyright>
		<managingEditor>dbarrett@betterworldbooks.com (Better World Books Podcast with Dana Barrett)</managingEditor>
		<webMaster>dbarrett@betterworldbooks.com(Better World Books Podcast with Dana Barrett)</webMaster>
		<category>Books</category>
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		<itunes:subtitle>Dana Barrett of Better World Books sits down with the giants and upcoming stars of the literary world.</itunes:subtitle>
		<itunes:summary>Better World Books Dana Barrett sits down with the current and upcoming stars of the literary world.</itunes:summary>
		<itunes:author>Better World Books Podcast with Dana Barrett</itunes:author>
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		<title>Advertising Tip from Gloucester County College</title>
		<link>http://blog.betterworldbooks.com/2006/11/10/an-advertising-tip-from-gloucester-county-college/</link>
		<comments>http://blog.betterworldbooks.com/2006/11/10/an-advertising-tip-from-gloucester-county-college/#comments</comments>
		<pubDate>Sat, 11 Nov 2006 00:08:53 +0000</pubDate>
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				<category><![CDATA[Our Partners]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[book drive]]></category>
		<category><![CDATA[campus]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[Gloucester County College]]></category>
		<category><![CDATA[New Jersey]]></category>
		<category><![CDATA[Phi Theta Kappa]]></category>

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		<description><![CDATA[This past weekend   I attended the New Jersey Leadership Conference for Phi Theta Kappa hosted by        Ocean    County    College      . Every time I attend a Phi Theta Kappa conference I’m continually impressed by the  [...]]]></description>
			<content:encoded><![CDATA[<p>This past weekend   I attended the New Jersey Leadership Conference for Phi Theta Kappa hosted by        Ocean    County    College      . Every time I attend a Phi Theta Kappa conference I’m continually impressed by the   student’s dedication to both academic excellence and service. Moreover, I enjoyed   putting faces to names and I was so happy to meet the students I have corresponded   with for the past few months. One face I was particularly eager to see was Lisa Charon   of        Gloucester    County    College      . This past spring, Lisa and her chapter brought in the most qualifying books by their   student population out of the participating Phi Theta Kappa chapters. Consequently,   they were awarded with a free registration (about $250)   for the International Conference in        Nashville      in April, 2007.</p>
<p>Lisa is incredibly passionate about literacy and after I spoke with the group she   gave her own testimonial about the book drive! She shared that &#8220;working with Better   World Books has been a rewarding experience.  Not only do we have the opportunity   to witness the vast outpouring of generosity on our campus, but also to observe its   far-reaching effects.&#8221;</p>
<p>Additionally,   Lisa gave the group great advertising tips. Her chapter is holding a raffle   in conjunction with the book drive. For every textbook a student donates they will   give them a raffle ticket to be entered into a drawing for a prize to win a book store   gift certificate. Out of the 660 dollars her chapter earned from last semester’s drive   they are giving a 500 dollar scholarship to a deserving member and using the rest   of the funds to purchase a bookstore gift certificate for their raffle. Not only will   the raffle encourage more book donations, it will help to solidify their partnership   with the bookstore!</p>
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